VSG Marketing’s strategic consultants completed an analysis covering 18-months of historical data and an assessment of current email marketing technology systems.
We then documented the summary of our findings, providing actionable recommendations on ways to improve and change their current technology infrastructure. This analysis and assessment covered the following in key areas of email marketing success:
Email Platform Features Evaluation
Compliance & Authentication
IP & Domain Reputation
Email List Health & Hygiene
Rhythms & Frequency
Effectiveness & Return on Investment